Bergman Designs is a Helsinki-based fashion label that works as a counterbalance for a Scandinavian minimalism.
Inspired by The Baroque and Romantic art periods, every creation is an impressive piece of art of which story is interpreted differently by every wearer.
With the “more is more” mindset all the creations are designed as statement pieces of the wardrobes that help romanticize one’s everyday life.
As Finland being the intersection of Eastern and Western European culture, Bergman Designs love to play with contrasts. All of the pieces embody both masculinity and femininity and both strong and soft shapes are practised in the designs.
Bergman Designs is for anyone, who want to feel empowered without forgetting their soft side.
“As a kid, I was sinked in maximalism. My surroundings were overflowing with decorative architecture and extravagant dressing. Yet, I kept fighting against dresses and was startled every time I saw pink. Instead, I was admiring more masculine garments that I associated with strength and power.
However, during my studies I started to get interested in femininity in a whole new way. I started to study marriage, widowhood and their influence on women’s dressing in history for my thesis. The more I paid attention to my surroundings, the more I found that power and strength also in femininity. In 2021, along with my studies, I designed my first collection “Curtain Robbers”. At the same time Bergman Design was founded, bursting with maximalism from my childhood and highlighting the stunning strong femininity.”
-Erika Bergman, the owner of Bergman Design